Turning employees into Sale Agents
We began on a journey with a challenge to come up with an idea which had the ability to turn Bupa employees into sales agents. Our value-led solution was mobilising Bupa staff across Australia & NZ via an employee only “VIP” program enabled via gamification, community giving and mobility.
A 5 day journey...
We used our 5 day rapid protyping process which accelerated the business case from a simple idea to a tangible prototype that has been validated with customers, in order to generate momentum.
Designed for mobile & search
Disruptive new programmes creation